Scotland’s first Road Safety Week was launched today to encourage road users to take greater personal responsibility and work together to make Scotland’s roads safer.

The new initiative from the Scottish Government and Transport Scotland runs until March 27.

He will urge organizations across Scotland to pledge their support on social media by posting the message – Working together to make Scotland’s roads safer. #ScotRoadSafetyWeek.

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Transport Minister Jenny Gilruth said: “The Scottish Government is absolutely committed to making Scottish roads safer for all, and our road safety framework sets out a long-term goal where no one is killed or seriously injured on our roads. roads by 2050.

“The launch of Scotland’s first Road Safety Week provides a platform for organizations to work together to improve safety on our roads and help achieve this ambitious goal.

Transport Minister Jenny Gilruth

Organizations across Scotland, including Police Scotland, Scottish Fire and Rescue Service, CoSLA and Good Egg Safety, will mark the week by hosting a range of road safety events, from child car seat checks to community action campaigns.

Chief Superintendent Louise Blakelock, Traffic Policing Officer, added: “This week will serve as an important reminder that keeping our roads safe is a shared responsibility.

“Police Scotland divisions across the country are supporting this important new initiative by running road safety events focusing on drink and drug driving, vulnerable road users and elderly drivers.”

Scotland Road Safety Week is part of the Road Safety Framework to 2030, which sets out a vision for Scotland to have the best road safety performance in the world by 2030, and an ambitious long-term target term where no one is killed or seriously injured on our roads by 2050.

Michael McDonnell, Director of Road Safety Scotland, said: “Road Safety Week Scotland is a great opportunity for organizations to work together and spark a national conversation about how to make our roads safer.

“Every road user has a role to play in keeping themselves and others safe on the roads. We would like to encourage organizations across Scotland to get involved this week and join us in pledging to help make Scottish roads safer.

The framework took the safe system approach to road safety, with five pillars that interact to create this: Safe road use; Safe vehicles; Safety speeds; Safe roads and roadsides; and post-crash response.

For more details on Scotland Road Safety Week visit

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